Philosophy:
I create intuitive digital products that bridge the growing intersection between human experience and technology, specialising in transforming complex challenges into elegant, user-centric solutions that drive meaningful engagement and business outcomes. My aim is to bring my skills and experience together to lead the creation of innovative digital products and experiences that enrich the user experience as more of our daily lives and interactions move online.
I believe trust isĀ the biggest challengeĀ in our increasingly digital world. With growing concerns around misinformation, data privacy, and AI-generated content, users are more cautious than ever. As designers, we have a responsibility to build transparency, accessibility, and ethical considerations into every digital experience. Cyber security and digital literacy education play a crucial role in this, helping users navigate online spaces safely and confidently. By prioritising clear communication, thoughtful user journeys, and inclusive design, we can create products that foster trust, empower users, and ensure digital spaces remain safe, reliable, and engaging.

For more information about my work history and the projects I've worked on, you can download a recent CV:
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